Launched in 1989 in France, SOHO is a sophisticated and exotic premium liqueur, with luscious taste of lychee fruit. It has revolutionized the liqueur range with its original taste: this new, trendsetting liqueur interweaves the exotic mystique of the East with the vibrant, high-energy West. Lychee, this heart-shaped delicacy fruit, originating from the Southern China, has been relished in Oriental countries for more than 2000 years. It is not only a worship fruit in Asian culture, but is also fabled to be the world’s most romantic fruit, symbolizing love and affection. This refreshing, silky, and incredibly smooth liqueur, distilled from the mysterious lychee, currently growing in various parts of the world, will definitely appeal to women with its lightness, however, it is not so sweet as to turn off a majority of men, who usually tend to prefer more full-bodied spirits.